Start-up airline Prince Air hopes to roll out subscription model

Operations are reportedly set to begin within the next six to eight months with flights connecting Mumbai, Delhi, and Bengaluru.

The aviation industry seems to be taking a leaf out of metro rail networks’ playbook. Start-up airline Prince Air is looking at introducing a subscription-based model that is akin to e-passes issued by the metro rail networks. The airline hopes to be up in the air by early 2022, when, by its estimates, there will be 10,000-12,000 subscribers from Delhi, Mumbai, and Bengaluru.

Prince Air plans to introduce a clutter-breaking subscription model. Image: Shutterstock/Wright studio.

The scheme works somewhat like this. Against a fee of Rs 54,500 per month, a subscriber can take unlimited flights between the three cities during the month. This is Phase I of Prince Air’s take-off plan. Its coverage will extend to Ahmedabad, Amritsar, Chennai, Hyderabad, Jaipur, Lucknow, and Pune and in the next phase.

The airline promises to offer a differentiated flying experience. Passengers need only check-in 30 minutes prior to departure, which will be from a different gate relative to other airlines. The seamlessness of the service extends to an optional pre-booked cab upon arrival.

Flight, window, air travel
The sky’s the limit for the new concept from Prince Air.
Image: Pexels/ Jason Toevs.

While the airline’s founder Sanket Raj Singh reportedly likens the proposed services to owning your own private jet, frequent fliers we spoke to expressed their concern whether they would get the flexibility they hitherto enjoyed when able to choose from a selection of airlines for a date and time band that suited their multi-city meeting schedules. How this will actually play out remains to be seen.

Read more.

‘Tech’ing us ahead

How international airlines such as Virgin Atlantic and Qatar Airways are reinventing the wheel

Belgian food tech start-up raises US$65 million in funding