Jo Malone announces exclusive hotel collection in partnership with Vanity Group

British perfumer Jo Malone CBE takes inspiration from her travels to come up with her latest luxury hotel collection, Jo Loves.

Jo Loves by Jo Malone CBE will be introducing a luxury fragranced hotel collection. Distributed exclusively via global hotel amenity provider Vanity Group, the Jo Loves Hotel Collection will include a bespoke line of body care and haircare amenities.

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Jo Malone CBE with her latest collection. Image: Instagram/Jo Malone CBE.

The selected ranges offered as part of the partnership have been selected by Jo Malone CBE. All four of the distinct collections are inspired by the memories and moments in life that Malone loves the most, many of which have travel at their heart. Luxury hotels globally will be invited to share Jo Loves beautiful and unexpected moments with guests.

Jo By Jo Loves features scent notes of grapefruit, lime, black pepper, and cedarwood. The fragrance is inspired by her enduring love of grapefruit notes and to celebrate memories past, present, and future. Pomelo comes with scent notes of pomelo, vetiver, and suede. Its fragrance is inspired by memories of summer holidays, white sandy beaches, fresh linen sheets, and sparkling iced water.

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Jo By Jo Loves collection celebrates the perfumer’s memories and her love for grapefruit notes. Image: Courtesy Jo Loves.

Green Orange & Coriander has notes of black pepper, bitter green orange, and coriander seed, offering it a fragrance that reminds Malone of a Sunday city brunch, wrapped in a cashmere sweater enjoying a glass of smooth red wine in front of a crackling log fire. Mango Thai Lime features scent notes of ripe golden mango, lime, and black pepper, while the fragrance takes inspiration from Thailand to create an explosive combination of sweet, sharp and zesty aromas.

Malone said, “Two of my great loves in life are fragrance and travel. the storytelling possibilities are endless, and for me life-changing. I am delighted to be partnering with the Vanity Group. I love new adventures and collaborations; they always take us on a journey and draw out our imagination.”

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Mango Thai Lime celebrates the arrival of summer! Image: Courtesy Jo Loves.

Paul Tsalikis, founder and CEO of the Vanity Group, added, “Jo Malone CBE is one of the world’s most innovative scent artists. There is no one more distinguished in the world of fragrance or business. The Jo Loves brand elegantly captures and reminds us of our favourite pastimes. We are honoured to be connecting Jo Loves by Jo Malone CBE with the world’s most celebrated luxury hotels and their guests.”

The Jo Loves hotel collection is available by invitation only and features luxe toiletries like shampoo, conditioner, bath and shower gel, body lotion, hand wash, and hand lotion available in sustainable and eco-friendly packaging.

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