Authentic Turkish flavours from Hurrem’s will be available at a store-in-store at JW Marriott Juhu’s Bombay Baking Company patisserie.
Guests at JW Marriott Juhu would now be able to sample authentic flavours from Turkey, thanks to the Turkish dessert and confectionary brand Hurrem’s entering into a partnership with the hospitality major.
Hurrem’s which has a luxurious store in Mumbai’s Fort, will have its signature offerings at a dedicated store-in-store at the Bombay Baking Company, the property’s patisserie and deli. The brand’s most sought-after offerings including the signature baklava will be made available in over fifteen varieties such as Pistachio Baklava, Havuc Dilimi, and Chocolate and Hazelnut Baklava. There will also be an extensive range of Turkish Delights, chocolate coated lokums, and various flavours of the heavenly Trilece. Alongside these, the brand will also have pre-curated and custom-made hampers for gifting, suited to all kinds of occasions and celebrations.
Commenting on the new partnership, Ahmed Farid, co-founder, Hurrem’s said, “We are pleased to bring Hurrem’s authentic Turkish desserts and confectionery to one of the country’s most renowned hotels, JW Marriott Mumbai Juhu. Over the past year, we have thoughtfully grown our presence with several partnerships and launches to make the Hurrem’s experience more widely available to patrons. We look forward to providing guests and visitors at the property with the most authentic Turkish culinary experience in Mumbai.”
TD Conversations: Ahmed Farid, Hurrem’s
TG Conversations: Amitesh Virdi, Executive Chef, JW Marriott Mussoorie Walnut Grove Resort & Spa