In collaboration with Sleepy Owl Coffee, Jimmy’s® Espresso Martini is set to create a new party vibe for all you coffee enthusiasts.
Coffee and cocktails. Whoever thought never the twain shall meet was obviously wrong. Radiohead Brands, makers of Jimmy’s®, a leading non-alcoholic mixers company has introduced Espresso Martini, a finely-crafted cocktail mixer, in collaboration with leading homegrown coffee brand, Sleepy Owl. Jimmy’s® X Sleepy Owl Espresso Martini is the second signature mixer by Jimmy’s Cocktail Labs.
The exquisite product brings in all the complexities and richness of an Espresso Martini and will be available soon exclusively on drinkjimmys.com. Says Ankur Bhatia, Founder & CEO of Radiohead Brands, “At Jimmy’s Cocktail Labs, we are always looking to bring new and exciting ways for consumers to enjoy their spirits. For Jimmy’s, Sleepy Owl was a natural fit to collaborate with given the way both brands have transformed their respective categories. Both our teams have been jointly working on this product for some time and we are excited to finally launch an Espresso Martini mixer.”
Time to bounce off the walls with Espresso Martini!
Jimmy’s Espresso Martini, while best enjoyed on ice with vodka or gin is also an exceptional companion to a variety of spirits and can even pack a punch as a refreshing chilled beverage. Adds Arman Sood, Co-Founder Sleepy Owl, “The sweet irony is that the idea for this collaboration was churned over a couple of martinis. With the resurgence of this cult classic, we thought it’s the best time for the two brands to come together and co-create a product that will get the ‘Caffeinated Cocktail Enthusiasts’ bouncing off the walls.”
The Espresso Martini is the ninth cocktail mixer from Jimmy’s® and the limited release variant will be launched for coffee lovers in specially designed Cocktail Packs, which will include two bottles of Espresso Martini and a coupe glass at INR 799.
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